Our People


Bjorn Frossevi

Björn Frössevi is a Partner at TruePoint Partners and brings over 20 years of experience in helping organizations improve performance. His approach focuses on catalyzing an organization’s own resources to lead business improvement efforts. Björn’s areas of specialized skills include business development, managing with rapid growth and change, and participating in collaborative research projects.

Before joining TruePoint, Björn served as CEO of the Swedish consulting firm Redersson Management, and previously held the CEO position at another leading Swedish management consulting firm. He has also been a business development manager and vice president for a leading public IT company in Sweden, as well as business development manager for a $700 million logistics company and a $70 million real estate firm.

Björn was co-founder of the Stockholm School of Entrepreneurship (SSES) and was responsible for building the organization’s new business initiatives. Björn holds an MSc from Stockholm School of Economics and studied and lectured for one year at the University of Wisconsin.

As a consultant, Björn has worked on a variety of projects, ranging from those focused at the executive board level all the way down to product development initiatives. He developed a merger strategy for two of the world’s leading energy companies, driven strategy projects in the medical device industry, transformed a telecommunications company’s product-centered approach into a service management-oriented business model, increased organizational efficiency for several hospitals, built up a logics and freight company’s new business to produce $80 million in sales within nine months, and increased sales in different industries including IT, real estate, medical devices and a variety of other service sectors.

Björn is the co-author of the 1995 book Core Competence—the Key to Future Competitiveness and served as the editor of Strategy and Leadership—a handbook
for managers – from 1998- 2004